On June 11 I had the opportunity to attend Cardlinx Tokyo. For those of you not familiar with Cardlinx it is the association that focused on increasing interoperability, eliminates friction, and promotes the growth of the card-linked offers industry.
This event focused on the intersection of AI and Digital Advertising with respect to Cardlinking. I am a big supporter of what Cardlinking can bring to the transparency of digital advertising to help close the loop for businesses looking to capture new customers.
As always, c and team put on an amazing. event with a solid set of speakers including Terry McMullen (OpenSparkz), Trisha Asgeirsson (MasterCard), Lu Dong (Foodie Japan), and Taro Miyazaki (Rakuten).
Here are some pictorial highlights from this event.