Internet Ad Spending Continues to Thrive Posted on Posted onMarch 4, 2006By Darby Sieben What is sure to be another outstanding year for interactive media sales is confirmed by the latest data released by … Read MoreInternet Ad Spending Continues to Thrive
Automakers to Account for 15 percent of U.S. Online Advertising Spend in 2007 Posted on Posted onFebruary 20, 2006By Darby Sieben The following articles is taken from MarketingVox.com. What’s important to note is how this is going to affect local dealership … Read MoreAutomakers to Account for 15 percent of U.S. Online Advertising Spend in 2007
Beautiful Web Sites Seldom Make More Sales Posted on Posted onFebruary 13, 2006By Darby Sieben This article is not written by myself. Rather it is written by Vishal P. Rao. There are some good points, … Read MoreBeautiful Web Sites Seldom Make More Sales
Can The Internet Drive More Business To Local Dealers Than Friends and Family? Posted on Posted onFebruary 5, 2006By Darby Sieben Well, according to the latest Polk Center for Automotive Studies (January 31, 2006), this is exactly the case when it … Read MoreCan The Internet Drive More Business To Local Dealers Than Friends and Family?
Word of Mouth Marketing in Five Easy Steps Posted on Posted onJanuary 24, 2006By Darby Sieben Here is a great article written by Andy Sernovitz, the CEO of the Word of Mouth Marketing Association (www.womma.org), a … Read MoreWord of Mouth Marketing in Five Easy Steps
Winterberry Group Report Quantifies Fundamental Marketing Shift as Spending Moves “Below-the-Line” Posted on Posted onJanuary 23, 2006By Darby Sieben As reported on January 23, 2006 by Winterberry Group (full article located in this posting) we are starting to see … Read MoreWinterberry Group Report Quantifies Fundamental Marketing Shift as Spending Moves “Below-the-Line”